As radio stations around the country enter the first week of a two-week survey break from the Nielsen’s Radio Ratings, station managers would have been comforted to hear last week that there was an increase in radio advertising revenue for the month of May, according to figures released by Commercial Radio Australia (CRA). The figures as… Continue reading Radio ad revenue climbs in May
Category: Radio
FrostCast Podcast Episode 1 – 2011 – listen now!
FrostCast Episode 1 – 2011 Join FrostCast Podcast host Byron Frost and his special guest F1 Expert Christian Frost as they guide you through the latest media news from the World of Motorsport. To listen click here or on the link above. Episode includes discussion on Formula One’s decision to broadcast in HD for the… Continue reading FrostCast Podcast Episode 1 – 2011 – listen now!
Game, Set and Match for Online Sport
Sports fans are hungry for information. In the Australian market there are numerous dedicated sporting websites including www.foxsports.com.au, the newly launched www.onehd.com.au and www.sportal.com.au, just to name a few. Whilst the advertising dollar remains focussed on television and government media regulation for sport continues to leave online policy out of the fold (as seen with… Continue reading Game, Set and Match for Online Sport
“Content is not just king, it is the emperor” – 2010 Review
News Corporation boss Rupert Murdoch said earlier this year that “content is not just king, it is the emperor of all things electronic. Clever technology is merely an empty vessel without any great content.”
Radio strengthens its revenue but can digital radio follow suit?
Commercial Radio Australia (CRA) confirmed yesterday the growth of advertising revenue for commercial radio stations in Metro Markets, with an overall increase in advertising revenue of 17% to a total of $59.16 million for the month of August (see press release here). According to CRA, Brisbane was the best performing market with an overall growth… Continue reading Radio strengthens its revenue but can digital radio follow suit?
Hamish & Andy to infinity and beyond!
Hamish & Andy after five years of their national daily drive show have decided to hang up the boots and move onto bigger and better things. All that is known so far is that there will be a continuing relationship with Austereo and the Today Network via a once a week 2-hour drive show, which… Continue reading Hamish & Andy to infinity and beyond!
Cliffhanger election sends media into overdrive
The Australian election may have been run but it has not yet been won. A situation not seen since the Second World War has left the Australian political environment in a state of limbo until a minority government can be formed and approved by the Governor-General. This result played into the hands of the media… Continue reading Cliffhanger election sends media into overdrive
Media frenzy over Rudd’s removal from office.
The news started to filter out of Canberra late on Wednesday 23 June 2010 that Kevin Rudd’s Prime Ministership was under threat. By 10:15pm a spilled was called for 9am Thursday. At about 9:25am Thursday 24 June, Sky News Australia reported first that Kevin Rudd had not contested the leadership and that Julia Gillard would become Australia’s first… Continue reading Media frenzy over Rudd’s removal from office.
MTR has a long road ahead…
The Nielsen Company released the fourth survey results for 2010. Whilst much comment has been made elsewhere in the media regarding Ray Hadley overtaking Alan Jones in the Sydney radio ratings (cf. the Australian) the focus must be on Melbourne’s newest talk radio station MTR 1377. FrostGlobal in April discussed the battle between talk heavyweight… Continue reading MTR has a long road ahead…
Hamish & Andy’s Caravan of Courage goes digital!
The Hamish & Andy juggernaut continues to expand across all forms of media ahead of the pair’s fourth instalment of their incredibly popular Caravan of Courage adventures. This time the Today Network’s drive hosts will tackle Great Britain and Ireland for two weeks. Austereo’s Today Network in the build up to the adventure have introduced… Continue reading Hamish & Andy’s Caravan of Courage goes digital!