Digital radio still the underdog

Commercial Radio Australia (CRA) recently held workshops in Sydney and Melbourne on the future of digital radio in cars. The workshops were attended by nearly 100 representatives from the automotive industry, including vehicle product managers, engineering planning teams, industry association members, retailers and manufacturers. The workshops, according to CRA’s press release, focussed on the current status of… Continue reading Digital radio still the underdog

Radio strengthens its revenue but can digital radio follow suit?

Commercial Radio Australia (CRA) confirmed yesterday the growth of advertising revenue for commercial radio stations in Metro Markets, with an overall increase in advertising revenue of 17% to a total of $59.16 million for the month of August (see press release here). According to CRA, Brisbane was the best performing market with an overall growth… Continue reading Radio strengthens its revenue but can digital radio follow suit?