The battle on Melbourne’s talk radio airwaves is about to intensify. This Monday (April 19th) at 6am sees the launch of a revamp 3MP 1377 to become Melbourne Talk Radio (MTR) 1377 with Steve Price at the helm of the Pacific Star Network and Macquarie Radio Network joint venture. The station is aimed at taking… Continue reading Talk Radio Round 1: MTR 1377 v 3AW 693
Category: Radio
Digital Radio Starts but will it find traction?
Digital Radio has started broadcasting in Australia’s second largest city, Melbourne. After starting in Perth last week. According to reports in the Australian Newspaper commercial stations Mix, Gold, SEN, 3AW, 3MP, Fox, Magic, Nova, Triple M, Vega, Sport 927, Radar, Pink Radio, Koffee and NovaNation have launched their digital radio signals. To listen to digital… Continue reading Digital Radio Starts but will it find traction?