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Tag: Soccer

Nike’s new ad steals thunder from FIFA’s official sponsors

This is a very clever bit of stealth advertising to counter balance the exposure Adidas will receive as official FIFA World Cup sponsor. Delivery of the commercial across YouTube is a great use of current technology to ensure maximum brand exposure across the world.

Published May 24, 2010
Categorized as Sport, Videos Tagged Adidas, FIFA, Nike, Soccer, World Cup, YouTube

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