While most press coverage will focus on the OzTAM ratings and box office figures for the most popular TV shows and movies for the year, one often forgotten area is the most popular inflight entertainment content.
We know that millions fly each year spending hours upon hours watching content on planes and therefore Qantas’s 2013 Inflight Entertainment ratings are a good guide to judge what was this year’s most popular entertainment content.
Qantas Head of Digital and Entertainment, Joanna Boundy, said:
“…On average customers spend about 80 per cent of a long haul flight watching movies, TV programs and listening to music, so it’s absolutely essential we provide content that they’re going to enjoy…We know new release films and comedy are favourites with our customers, so continually refreshing the content makes sense [emphasis added].”
The most popular films and TV shows on Q for 2013 were:
Most popular films
Most popular TV programs (all in the Comedy genre)
Qantas said that the top three films were viewed more than 100,000 times within the first month of each film’s screening and that the Q Comedy channel was viewed 4.7 million times in 2013.