Monday, September 28th, 2020

Howzat: Nine and Ten go into bat with Cricket Australia

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Cricket Australia, Channel Nine and Network Ten have reportedly agreed to a five year rights deal for Australian cricket’s free-to-air tv rights.

The deal is worth a reported $550 million and will see the traditional cricket TV broadcaster Channel Nine retain the rights to international tests and ODIs played in Australia.  Channel Ten meanwhile will broadcast the Big Bash League.  This will be the first time domestic T-20 has featured on Australian free-to-air TV since Channel Nine broadcast some earlier games before the Big Bash was established.

Cricket Australia confirmed on Twitter earlier tonight that a news conference will be held tomorrow afternoon to announce the details of the new broadcast deal.

Stay tuned to Frost Global for all the latest.

Sources:

Cricket wins with split deal on television rights (the Australian)

Channel Nine matches Channel Ten’s $500 million bid for cricket rights (news.com.au)

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